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Titans Cricket
Location
Gauteng South Africa
Date
2021
Role
Designer
Project type
Brand Design, Print Design, Social Media Design
Tools
Illustrator, InDesign, Photoshop
In 2021, the Titans cricket franchise launched the Centre for Mediation in Sport and commissioned a professional, elegant logo for the initiative. The brief required the inclusion of the Titans’ shield logo and a refined visual identity that could be used across signage, email signatures, letterheads and other applications. I designed the logo in the Titans’ brand blue tones, with black-and-white variations supplied for additional flexibility.
Alongside the branding, I also created a media training guide for athletes, designed and formatted in InDesign for release as both a printable and a downloadable PDF. The document was visually aligned with the Titans’ corporate identity and included practical tips for handling TV, radio and press interviews.
In addition, I produced a few social media graphics as part of the broader campaign, such as an “Ultimate Fan” promo featuring team players.
